Apple iPhone Sales Performance Trends, Statistics, Users, Features

[Updated Jan 2012]

Q4 2011 was the company's first full quarter without its visionary co-founder and chief executive Steve Jobs, who died of cancer a day after the October 4 launch of the iPhone 4S. However, Apple surpassed all forecasts and reported record quarterly net profit and revenue
  • Apple sold 37.04 million iPhones in the quarter which ended on December 31, up 128 percent from a year ago, and 15.43 million iPads, a 111 percent increase.
  • Net profit more than doubled in the first quarter of fiscal 2012 to a record $13.06 billion 
  • Revenue soared to an all-time high of $46.33 billion from $26.74 billion a year ago.
  • Earnings per share of $13.87 easily surpassed the $10.08 per share expected by Wall Street analysts.
  • The California-based gadget-maker sold 5.2 million Macintosh computers in the quarter, up 26 percent, and 15.4 million iPods, a 21 percent decline from a year ago.
  • Apple's previous quarterly highs for iPhone, iPad and Macintosh sales were 20.34 million, 11.12 million and 4.89 million respectively.
  • Apple shares were up 7.5 percent to $452.00 in after-hours trading.
  • The hot-selling iPhone 4S was the "fastest iPhone rollout" in the company's history
  • Apple said it ended the quarter with a cash pile of $97.6 billion, compared with $81.6 billion for the September quarter.
  • More than 55 million iPads have been sold since its launch in April 2010.
  • Apple's iCloud, launched a few months ago, now has more than 85 million subscribers.
Apple iPhone 4S Sales Performance Facts
  • The Apple iPhone 4S accounted for 42.8 per cent of all mobile phone sales in October 2011 and helped the Apple to further increase its market share.
  • The latest smartphone data from Kantar Worldpanel ComTech shows, however, that three quarters of the sales were from existing Apple users upgrading their handsets. Just 14 per cent were upgrading from the iPhone 4 to the newer 4S.
  • Pre-orders for the iPhone 4S sold out in the first day of availability, according to shipping estimates on Apple's Web site.
Apple iPhone latest Stats revealed:
Tim Cook started today’s iPhone announcement off with some Apple stats
  • While their store in LA took a month to reach 100,000 visitors, the Shanghai store did that number on its opening weekend.
  • OS X 10.7, Lion, has sold more than six million copies — which he notes is 80% more than Snow Leopard, and furthermore a number it reached ten times faster than Windows 7. Windows 7 sold an additional 455 million copies or so after that.
  • Apple computers grew at six times the rate that PCs have, and that the MacBook Pro and iMac are the best-selling laptop and desktop in the US. Total install base right now - 58 million.
  • Apple has sold a total of 300 million iPods. 
  • The iTunes store has expanded to encompass 20 million songs, and users have downloaded 16 billion of them.
  • Apple has sold 250 million iOS devices. That’s iPhones, iPod touches, and iPads
  • The iPhone 4 makes up more than half the iPhones they’ve sold, and is the number one smartphone in the world.
  • It’s only been 10 years since the iPod launched, and since it’s become the number one selling music device in the world, according
  • Market share in the U.S. has been over 70 percent “for a very long time” (at 78 percent now), during the course of which 300 million iPods were sold around the world. It took Sony 30 years to sell less than 250,000 Walkman cassette players. Of the 300 million iPods sold since the product’s birth, 45 million of them were sold in the last year between July 2010 to June 2011. Almost half of those sold this year are going to iPod virgins.
Apple iPhone 4S Launch facts: 
iPhone 5 Launch Facts, Features
  • It all kicks off at 6pm BST - that's 10am PST - and the main keynote announcement takes place in the Town Hall on Apple's campus.
  • That's a downsizing from previous launches that have taken place at San Francisco's Moscone Center. 
  • This is the first major launch of the post Steve Jobs era, and it could well be that new CEO Tim Cook would prefer to start off among friends. 
10 Questions Apple iPhone launch will answer: 
  1. What will Apple introduce on Tuesday? (iPhone 5 / iPhone 4S / Both iPhone 5 and iPhone 4S / Neither -- something else)
  2. Will the new iPhone contain the iPad's A5 dual-core chip? (Yes / No / Different processor altogether )
  3. Will the new iPhone have an upgraded camera? 
  4. Will the new iPhone have system-wide voice interaction?
  5. What will this new device look like?
  6. Larger display?
  7. Will turn-by-turn directions be included?
  8. Will there be an NFC chip inside the iPhone for easy wireless payments?
  9. Will the home button be redesigned?
  10. Apple and Adobe will hold press events at the same time (10 A.M. PDT) on Tuesday morning. Does this mean: Lack of Flash compatibility on iPhone will finally be resolved? / They're doing something together, but it's not Flash-related? / Each company didn't realize the other had an event that day?
Impact of Apple iPhone 5 launch on iPhone 4 sales
eBay is predicting a rise on sales of up to 70 per cent of previous iPhone models.
  • The online marketplace saw a similar trend last year when the iPhone 4 went on sale, lowering the price and increasing the accessibility of earlier iPhone models, which led to a surge in sales.
  • More than half a million iPhones have been sold via eBay UK online since they were launched, including used and brand new handsets. 
  • In the UK last year, an iPhone was sold via eBay UK approximately every two minutes. 
  • In Q2 this year, iPhone was searched for over 18m times across eBay’s European sites.
  • eBay says it expects the launch of the iPhone 5 to stimulate sales growth in the smartphone market as a whole, not just for the new model. 
  • It predicts that sales of the existing iPhone 4 model wil strengthen, with a surge in the run-up to Christmas. 
  • During last year’s festive season, sales of the iPhone 3G exceeded the iPhone 4 as shoppers looked for great deals, rather than the most up-to-date model.
  • As more and more consumers own smartphones, eBay continues to see significant growth in sales through its mobile platforms.
  • Mobile sales now account for 10 per cent of all purchases on eBay UK, and eBay mobile apps have been downloaded over 47m times globally.
History of the iPhone
iPhone Facts, Statistics, Features, Users
Below is certain information and statistics on the current state of the iPhone 4 and its predecessors
  • how many apps users have installed
  • how much they’re using the iPhone 
  • what new features they’d like to see in the next one. 
This information should also be helful in deciding whether we should upgrade, and why.  Developed by AYTM (Ask Your Target Market) and research firm PaidViewpoint along with Mashable, the survey asked 1,000 U.S. iPhone owners aged 18 years and older an extensive series of questions.
iPhione Users, iPhone Features
iPhone 5 Demand Statistics:
 More people are likely to buy the iPhone 5 than were ready to put their money down for an iPhone 4 before that launched, according to a survey of 2,200 potential cellphone buyers. The survey, conducted last month for ChangeWave Research, shows that
  • 31% of customers who are currently shopping for a new phone consider it “very likely” (13%) or “somewhat likely” (18%) they will end up with an iPhone 5 in their hands. 
  • Compared with the numbers for the iPhone 4 — 12% and 13% respectively — 
  • Some 66% of current iPhone owners say they plan to upgrade to the new model, sight unseen. 
  • 54% of Sprint subscribers say they are “significantly likely” or “somewhat more likely” to buy the iPhone 5, which reports suggest will be launched on Sprint complete with an unlimited data plan, of the kind that AT&T and Verizon no longer offer.