Improving online and offline channel integration
- Lay clear policy on processing online merchandise returns and train your sales person in the same
- Includes contact information, FAQs, guarantees, return policies, and tips for all online customers.
- Implement a store locator feature that includes store locations, hours, and events.
- Give store pickup an option for purchases and include real-time inventory levels, where applicable.
- Offer gift certificates that can be redeemed online as well as offline.
- Send e-mail notifications of the order, shipping, and return credit
- Suppy all relevant information for store return of merchandise on the packing slip or invoice.