January 18, 2013

The Mobile Strategist Role: Skills & Benefits


The growth of Mobile is no secret to anyone. According to a survey of more than 1,000 CIOs conducted by Vanson Bourne in 2012 U.S. companies plan to spend an average of nearly $1 million on mobile initiatives over the next year. So who are going to spear head these initiatives ?
According to enterprise mobile development company Antenna
  • Many companies are having mobile strategist roles to fill like chief mobile officers or directors of mobility etc. Many other companies are planning to hire mobile roles in the future. 
  • One in three companies has taken on a mobile strategy. 
This infographic below details what mobile strategist skills are in demand and the benefits of a mobile strategist role.

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