May 17, 2011

Lenovo's Digital & Social media hub based in Singapore

Lenovo, a personal technology company from China that acquired the former IBM personal computing division, is in interviewing candidates to set up a digital and social media hub based in Singapore.
  • The hub is designed to increase Lenovo’s digital investments for branding and marketing worldwide.
  •  Lenovo plans to hire 20 before year’s end in a range of positions - from technologists to social content, metrics and analytics managers as well as a video curation and seeding manager.
  • The hub will centralize digital thinking and strategy planning to support marketing plans in various regions. 
  • Lenovo’s social media team will execute marketing campaigns, monitor buzz, and form support teams dedicated to answer technical questions on social channels.
  • Since Lenovo’s Facebook strategy uses Buddy Media to execute localized campaigns at the country and regional levels, it will also seek a Facebook Buddy Media lead based in Singapore.

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